The Hardest Way to Make a Dime Online

Posted on November 19th, 2008 in Getting Started by Steve

There is something very ironic with respect to Internet marketing.
The easiest way to make money online is also perceived by newcomers
to the field as being the most difficult. Instead of choosing the
“easy road”, they instead choose methods such as AdWords which are
far more difficult (and expensive) to master.

I have been extremely active in many areas of Internet marketing
for the past few years. Here is my truth about Adwords and
PayPerClick advertising in general:

If someone told me at this point in my career that I could ONLY use
PayPerClick to make money with for the next year, my wife and I
would be lucky if we could afford beans and rice during that time.
You may think I am kidding. I am not.

PayPerClick is difficult to learn and requires plenty of money
along the way to learn with. First-time lottery players may win the
jackpot just like beginners using AdWords could get lucky with just
the right keywords, just the right ad copy, and just the right bids.

So what about that “easy” way of making money I mentioned earlier?
Hands down, the lowest cost and quickest route to selling or
otherwise making money online is with your own website. Domains are
just $8.95 per year. A $7 to $10 per month hosting account will
allow you to host an unlimited number of domains. For just one
site, the cost can be just a few dollars.

So what’s the catch?

Even though an effective website only needs tables, text, and
pictures, the learning curve for such a simple site is quite steep.
Getting the site published to the host is another skill which must
be learned also. The good news is that anyone can do it. There is
nothing about it that the average person cannot learn with a few
weeks of work.

The truth is that if beginners had spent their time learning the
basics of web design instead of wasting their time on trying to
make money right off with some get-rich-quick idea, they would
already be well on the road to success.

But it is never too late!

Find a niche area you are interested in and start learning to build
a site around that niche theme. Be sure to teach yourself SEO along
the way. DO NOT build the site first and then decide to learn SEO
because your site gets little traffic. You’ll save a ton of time if
you do it right the first time!

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